WATCHSTANDER
Your people do what makes you money. Your watchstander handles the rest.
This is for businesses who:
THE PITCH
you started a business to buy freedom.
instead, you're scaling — and it's eating you alive.
more customers means more calls to answer. more jobs means more invoices to chase. more success means more follow-ups to remember, more appointments to confirm, more admin pulling you away from the work that created the success.
you wanted freedom. you got a second job you can't quit.
your plumber is answering phones instead of fixing pipes. your office manager is chasing payments instead of scheduling jobs. and you — you're doing everyone's job instead of growing the business.
every hour your team spends on admin is an hour not spent making you money.
your $45/hour technician answering phones? that's $45/hour you're losing. your $60/hour estimator chasing payments? same thing. and you — whatever your time is worth — you're spending it on $15/hour work.
you don't need more hours. you don't need more admin staff.
you need to hire someone who handles the rest.
YOU'VE HEARD ABOUT AI
you've seen the headlines. you know it's changing everything.
but you're busy running a business. you don't have time to figure out how to "implement AI."
here's the thing: your competitors are figuring it out.
the ones who respond to leads in 60 seconds instead of 6 hours. the ones whose phones never go to voicemail. the ones who follow up automatically while you're still trying to remember who you quoted last week.
they're not smarter than you. they just hired someone who handles the rest.
studies show: responding to a lead within 60 seconds increases conversion by over 80%. the first business to respond almost always wins.
when someone's looking for your services, they're not waiting around. they're calling the next number on the list hoping that someone gets back to them.
the business that reels them in first gets the job.
WHAT A WATCHSTANDER IS
in the Navy, watchstanders work in shifts. someone is always on duty. eyes on everything. around the clock.
that's what we build for your business — except your watchstander never needs to rotate out.
not software. not a chatbot. an employee.
one that works 24/7. never calls in sick. never needs training twice. never complains about the boring stuff. never quits and takes everything they learned with them.
you train them once. they're set forever.
you're not buying a tool. you're hiring someone to handle the rest — so your people can get back to the work that actually makes you money.
WHAT YOUR WATCHSTANDER DOES
answers every call
your phone rings at 2am. or when you're elbow-deep in a job. or when you're finally having dinner with your family.
your watchstander picks up.
answers questions. qualifies leads. books appointments directly on your calendar.
no voicemail. no callbacks. no missed opportunities.
don't believe an AI employee can do this?
ask her how we could help your business. tell her what's eating up your time. ask about pricing. ask how setup works.
she's our AI receptionist — and this call is how we learn about your business. talk to her like you'd talk to a new hire. see what an AI employee can actually do.
responds to leads instantly
someone fills out your website form. within 60 seconds:
- they get a text from your business
- they get an email with next steps
- you get an alert with their info
- the appointment is already getting booked
remember: 60-second response = 80%+ better conversion. your watchstander responds faster than any human could. leads don't go cold while your team is busy doing actual work.
try it yourself:
[SPEED-TO-LEAD FORM]
Name • Phone • Business type
→ Text me in 60 seconds
this is the exact system your watchstander runs for you.
sends appointment reminders
no-shows kill your schedule. and your revenue.
your watchstander sends reminders automatically:
- 48 hours before
- 24 hours before
- 2 hours before
customers confirm or reschedule with a single tap. you find out immediately if someone's not coming — while there's still time to fill the slot.
no-shows cut in half. schedule stays full. your team stays productive.
follows up on quotes
you sent a quote. customer said "let me think about it." then... silence.
your watchstander doesn't forget.
day 2: checks in. day 4: follows up again. day 7: one more touch.
polite. persistent. automatic.
until they say yes, say no, or tell you to stop.
you're not chasing. you're closing — without lifting a finger.
gets you paid
sent an invoice. customer didn't pay. what now?
your watchstander sends reminders. escalates when ignored. flags the ones that actually need your attention.
you focus on the work. your watchstander chases the money.
builds your reputation
happy customer finishes a job. perfect moment to ask for a review.
your watchstander sends the request at exactly the right time. makes it easy — one tap to leave a review.
more 5-star reviews. more trust. more business.
you never have to remember to ask.
answers your business questions
expert answers without expert fees
contract review. legal research. tax questions.
your watchstander gives you a starting point — answers applicable to you and your jurisdiction — so you know what questions to ask before you call a pro.
got a contract that looks weird? ask. need to understand a compliance requirement? ask. wondering about a tax deduction? ask.
instant answers. 24/7. no billable hours.
not legal advice — a starting point before you call a pro.
solves your custom problems
every business has repetitive tasks that eat up time.
an electrician writing code compliance letters for every job. a contractor generating change order documentation. a service company compiling weekly reports from messy data.
if it's repetitive, predictable, and language-based — your watchstander can probably handle it.
we'll learn your specific workflows and build solutions for the problems unique to your business.
→ see what else your watchstander can do: full capabilities
IS THIS FOR YOU?
this isn't for everyone.
this is for you if:
- you're good at what you do — but you're drowning in everything else
- you have a real business (5-20 employees, $500K+ revenue)
- you know you're losing money to missed calls and forgotten follow-ups
- you're tracking everything on disorganized spreadsheets and it's not working
- you've tried hiring for admin roles and can't find anyone reliable — or they quit as soon as you train them
- good help is hard to find, and the help you find doesn't want to do the boring stuff
- you want to grow without hiring more admin staff
- you're ready to hire an employee that handles the rest
this probably isn't for you if:
- you're a solo operator just getting started
- you're looking for a cheap chatbot, not an actual employee
contractors. service businesses. trades. local businesses doing real work for real customers.
if that's you, keep reading.
HOW IT WORKS
1. we learn how you actually work
not a sales call. a real discovery. we dig into your business — how jobs flow, what tools you use, where things fall through the cracks.
30 minutes. just questions.
2. we train your watchstander
custom-built for your business. your voice. your systems. your way of doing things.
plugs into whatever you're already using — calendar, scheduling software, phone system.
takes about a week. then they're trained. forever.
3. your team gets their time back
your watchstander handles the rest. your people focus on the work that actually makes you money.
that's it.
PRICING
simple. transparent. no surprises.
setup: $1,500 - $10,000 depending on complexity
monthly: $500 - $2,500 depending on scope
includes your AI employee, all the automations, and ongoing support.
no long-term contracts. cancel anytime.
this isn't software. it's the cheapest, most reliable employee you'll ever hire.
money-back guarantee. if you're not satisfied with what we build, we'll refund you the setup fee. we're confident it'll work — because it does.
one missed call that turns into a job pays for months of this.
heads up: i take on one client at a time. there's usually a short wait, but it means you get my full attention — not a rushed job.
WHO'S BEHIND THIS
i'm Cooper.
submarine officer in the Navy. right now, i'm automating my recruiting operations — built systems that save me over 30 hours per week, keep everything meticulously organized, and dramatically increased my productivity and responsiveness.
i'm happy and so are my recruits.
now i build the same thing for small businesses.
why?
i've worked in a family business before.
i've seen the pain.
i've seen business owners — people who are genuinely great at what they do — drown in admin work that an AI watchstander could handle in its sleep.
your team shouldn't be their own receptionists. you shouldn't chase payments. nobody should forget follow-ups because they're busy doing the actual work.
that's what a watchstander is for.
i work with one client at a time. that's how i build things that actually work — no shortcuts, no templates, full attention until it's right.
right now i have one spot opening up. if you're serious, get on the list.
built by a submarine officer for businesses doing $500K+/year.
READY?
your phone is ringing. your leads are waiting. your invoices are overdue. not to mention all the other repetitive busy work you've got to keep track of.
hire someone to handle it.
i work with one client at a time. if we're a fit, i'll get you on the build schedule.
ask her about pricing. ask how we could help your business. tell her what's eating your time. she'll ask you some questions too — this is how we learn about you.
old school works too.
~ Cooper